Justin Wong
Strategic Business Development Manager | Public Sector Channel Sales | Cybersecurity | Cloud | SaaS | GTM Strategy
- Role
- Senior Manager, Sled Business Development Cybersecurity Cloud Saas at Barracuda
- Location
- San Jose, CA, US
- LinkedIn followers
- 500 followers
About Justin Wong
Senior Business Development Manager with 12+ years of experience driving public sector and SLED revenue growth across cybersecurity, SaaS, and cloud infrastructure solutions. Proven track record of leading go-to-market strategies, securing state and local contracts, and building high-performing partner ecosystems across VARs, distributors, and alliances.Skilled in developing channel programs, and aligning cross-functional teams across sales, marketing, legal, and operations. Experienced in managing strategic partnerships, field marketing initiatives, and compliance-driven GTM planning in both large enterprise environments and mid-market segments.Leadership roles at Barracuda Networks and Cisco Systems, overseeing multi-state public sector territories and GTM campaigns that delivered measurable revenue and partner growth. Also led integrated marketing, demand generation, and enablement programs supporting cybersecurity adoption in education, healthcare, and local government sectors.Strengths include:• SLED & Public Sector Business Development• Cybersecurity & Cloud Sales Enablement• Channel & Partner Management• GTM Strategy & Execution• Public Funding Alignment (E-rate, CARES, ESSER)• Marketing Program Leadership• Cross-Functional Team Alignment• Field & Event Marketing Strategy
Experience
Senior Manager, Sled Business Development Cybersecurity Cloud Saas
Sep 2022 — Present · San Francisco, CA, US
Barracuda Networks is a leading provider of enterprise-grade cybersecurity, cloud security, anddata protection solutions. The company delivers SaaS-based threat detection, email security,network firewalls, and backup services designed for hybrid and multi-cloud environments.*Strategic SLED leader with a proven track record of developing go-to-market strategies for Barracuda\'s SLED and Public Funding organization.*Experienced SLED distribution channels manager, skilled in designing and executing partner programs and incentives to drive pipeline growth and attract new partners.*Strategic advisor to Field and Event Marketing teams, providing insights and guidance to enhance alignment and outcomes.*Served as the SLED channel and demand marketing manager for Barracuda, spearheading initiatives to support growth and engagement.Key Accomplishments:* Achieved SLED attainment of 37% revenue, showcasing a strong ability to deliver results.* Drove an 11% year-over-year growth in SLED distribution through innovative strategies and execution.
Education
University of California, Berkeley
Certificate, Sustainability Studies
2009 — 2010
San José State University
BS, Marketing
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