Justin Eveloff

About Justin Eveloff

Growth-focused marketing executive with 20+ years of experience leading brand and performance strategy for high-growth DTC, lifestyle, and experience-driven brands. I specialize in full-funnel marketing that connects bold storytelling with revenue-driving performance, combining paid media, lifecycle marketing, and digital strategy to help brands scale awareness, acquisition, and lifetime value.Whether launching a new brand, optimizing retention, or designing immersive experiences, I focus on what drives measurable business outcomes. I help brands reduce CAC, grow LTV, and scale efficiently across every stage of growth.

Experience

1. Vice President of Growth Marketing

   OBI Creative

   Mar 2025 — Present · Omaha, NE, US

   OBI Creative is a full-service marketing agency delivering integrated brand strategy, performance media, content, and creative for national and regional clients.As Vice President of Growth & Performance Marketing, I lead integrated teams across paid media, brand strategy, creative, and content to drive measurable business outcomes. I design full-funnel marketing programs that align performance and brand storytelling, fueling both immediate growth and long-term value across acquisition, retention, and loyalty.• Scaled OBI’s performance marketing practice, overseeing paid social, paid search, programmatic, CTV, and digital video for clients across DTC, retail, QSR, healthcare, financial services, and education• Built and led integrated marketing teams that connect creative excellence with revenue-driving execution, partnering closely with internal stakeholders and client leadership• Directed award-winning campaigns including Sonic’s first 3D out-of-home activation, high-impact takeover campaigns in Time Square and Las Vegas strip, and lead-gen strategy recognized as Chief Marketer’s Best Lead Generation Campaign of the Year• Spearheaded AI-driven innovations in predictive analytics, creative testing, and automation to improve CAC, LTV, and media efficiency• Forged strategic partnerships with Meta, Disney, Google, Amazon, and DSPs to unlock advanced targeting capabilities and exclusive media opportunities• Led go-to-market strategies across consumer packaged goods, tourism, and public health, blending digital, experiential, and traditional media• Contribute to agency-wide strategic planning, business development, and operational leadership as a member of OBI’s executive leadership team

Education

• Metropolitan Community College

  Associate's degree, Information Technology

Skills

• E-Commerce Optimization
• Multi-Channel Marketing
• Web Analytics
• Leadership
• Internet Marketing
• Mobile Marketing
• Internet Strategy
• Html
• Web Development
• Google Adwords
• Online Branding
• SEO
• Social Media
• Web Services
• Marketing Strategy
• Business Development
• Search Engine Positioning
• Digital Marketing
• Roi Optimization
• Online Advertising
• E-Commerce SEO
• Online Marketing
• Php
• Team Building
• Management
• Magento
• Sales
• Marketing
• Xhtml
• Strategic Planning
• Online Merchandising
• Amazon
• Advertising
• Product Marketing
• Website Development
• Business Management
• Display Advertising
• Social Media Marketing
• Marketing Management
• Email Marketing