Justine Dunton-Rose

WORK HISTORY

EDUCATION

ABOUT JUSTINE DUNTON-ROSE

As a dynamic Head of Communications, I specialise in elevating global brands through innovative marketing, purpose-driven communications, and integrated campaigns. With a focus on brand strategy, influencer marketing, public relations, and consumer engagement, I work at the intersection of creativity, impact, and measurable business results.I bring over a decade of experience driving high-impact communication strategies for luxury and consumer lifestyle brands across multiple markets including the UK, EU, US, and the Middle East. My expertise spans high-engaging earned media, social media strategy, influencer partnerships, brand partnerships, brand and cause marketing, and immersive event activation, with a deep commitment to fostering inclusive brand narratives that resonate with diverse audiences.Having worked in global FMCG & retail organisations, like Estée Lauder and Fairfax Media, and leading luxury beauty and lifestyle brands, such as MAC Cosmetics and BECCA Cosmetics, I have honed a unique ability to translate brand values into actionable strategies that build consumer loyalty, enhance brand visibility, and drive growth.My approach is deeply rooted in cause marketing and DEI (Diversity, Equity, and Inclusion) initiatives, which I believe are essential to modern brand success. Whether it’s reimagining iconic philanthropic campaigns or driving brand collaborations that highlight social responsibility, I am passionate about creating purpose-driven brands that foster meaningful connections with consumers and communities.Some key areas of expertise include- Global Brand Strategy and Positioning- Crisis Communications and Reputation Management- Integrated Marketing Communications (ATL/BTL, Digital, Social)- Media Relations and Influencer Engagement- Leadership and Team Development (Managing agencies and cross-functional teams)- Partnership & Sponsorship Strategy, especially in high-profile activationsWhat sets me apart is my ability to combine strategic foresight with creative execution, while leading cross-functional teams to deliver world-class communications that drive results. I’m highly skilled at navigating the evolving media landscape and finding innovative ways to connect with audiences in a meaningful, authentic way.Let’s connect if you’re looking for someone who can craft bold, impactful strategies that not only enhance brand presence but also align with broader cultural movements and business goals.Looking for Director of Communications or Head of Communications, Influencer, Partnership and Brand Marketing Roles.