Justine Bassman
VP, Market Research & Insights @Understood.org
Signup · Get unlimited contacts
WORK HISTORY
VP, Market Research & Insights @Understood.org
US
Leading a powerhouse team of interdisciplinary researchers who are shaping the world for difference. Our mixed methods approach drives Understood\'s ability to disrupt healthcare & education with free digital content, podcasts & interventions. Check out the link below to our Knowledge Hub to read some of our latest studies.
EDUCATION
University of Valencia
Espanol
San Diego State University
MBA, Marketing
Universidad Internacional
Spanish
Watchung Hills Regional High School
HS Dimploma
The College of New Jersey
Bachelor of Science, Marketing and Spanish
SKILLS
ABOUT JUSTINE BASSMAN
I lead Insights & Analytics teams with a clear mission: to transform our function from a P&L line-item into a powerful revenue driver. I am known for my ability to connect fragmented data into a cohesive narrative, uncovering \"aha!\" insights that fuel innovation and inspire growth. My expertise includes influencing C-suite strategy and leading with an empathetic, consumer-first approach. I\'ve successfully led teams across FMCG, B2B, and nonprofit sectors, consistently delivering significant business results and proving the commercial value of a strong insights function.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.