Justin Chadwick
Vice President, Marketing & Communications at Nexxen
- Role
- Founder & Editor-in-chief at Albumism
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Justin Chadwick
Dynamic, data-driven marketing leader with an insatiable passion for the ever-evolving relationship between the creative, strategic and analytical disciplines of marketing. This passion has been nurtured via extensive management experience developing, executing, analyzing and optimizing all dimensions of integrated online & offline B2B & B2C marketing initiatives, including brand marketing, product marketing, CRM, digital media, mobile, social, brand websites, email, direct mail, telemarketing, print, event marketing, content creation, and PR/communications. Expertise: • Direct & Digital Marketing & Media Optimization • B2C & B2B Integrated, Multi-Channel Marketing • Online & offline advertising • Customer Relationship Management (CRM) • Customer Acquisition, Conversion & Retention • Member/Subscriber Loyalty Program Development • Customer Lifecycle Marketing Strategy (Cross-Sell, Upsell & Winback) • Database Marketing & Customer Segmentation • Social Media Content & Community Development • Social Media Sponsored Advertising • Email Marketing Strategy & Optimization • Sales Enablement/Support Marketing • Product Development, Strategy & Marketing • Brand Marketing & Corporate Communications • Content Marketing Strategy & Execution • Project Management & Marketing Operations • Program Test Design, Execution & Analysis • Strategic Planning & Data-Driven Decision-Making • E-commerce Acquisition & Monetization Strategy • Company/Product Website Strategy & Maintenance • CRM, Media & Web Analytics / Market Research • Budget Management / ROI Modeling • Strategic Partnership Development & Co-Marketing • Client, Vendor & Agency Relationship Management • Public Relations & Media/Press Engagement • Copywriting, Editing & Design • Event Marketing Strategy & Execution • Internal & External Presentation Development • Staff Recruiting, Management & Career Stewardship
Experience
Founder & Editor-in-chief
Jan 2016 — Present · New York, NY, US
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