Justin McFarlane
Director of Business Development & Key Accounts @Barco Rent A Truck
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WORK HISTORY
Director of Business Development & Key Accounts @Barco Rent A Truck
Salt Lake City, UT, US
Responsible for all truck rentals, through growth of new customer base and retention of existing customer base• Responsible for building a team which exceeds all expectations for rental utilization• Assist with managing department personnel and ensuring excellence in customer service• Direct, develop, and implement departmental operational workflow, business processes, and standard operating procedures• Direct, develop, and implement reporting tools and KPI’s which will be instrumental in decision making and department accountability• Utilize CRM to support and drive optimal results• Aligns customer service activities and initiatives to support and enhance the objectives of the organization• Provide senior management with detailed reporting• Proactively identify opportunities for process improvement, working closely with leadership team to inspect process quality and prioritize opportunities for improvement• Overseeing large projects and interpreting performance reports• Assist with any other duties assigned
EDUCATION
University of Utah
Bachelor's degree, Business Administration and Management, General
Boston University
Master of Science - MS, Project Management
Boston University
Master of Business Administration - MBA, International Marketing Management
ABOUT JUSTIN MCFARLANE
Consultative Sales Leader | Business Development Strategist | Team Builder With over two decades of experience in consultative sales leadership, I bring a proven track record of driving business development and exceeding sales targets. Throughout my career, I\'ve honed my skills in managing national accounts, including industry giants like Ford, GM, and Stellantis, consistently delivering results through effective negotiation and contract execution. In my current role as Director of Business Development, I\'ve pioneered strategic initiatives that have fueled a remarkable 43.5% year-over-year growth in national sales and fleet expansion. By implementing innovative account management techniques, I\'ve positioned our company for exponential growth, with projections indicating a doubling of fleet size from 2022 to 2024. A key highlight of my career is the establishment of the Customer Relations department, where I built and led a high-performing team of 15 associates. Through meticulous execution strategies, ongoing performance analysis, and personalized coaching, we achieved unparalleled success in strengthening customer relationships and driving business growth. My expertise extends beyond sales leadership, encompassing a deep understanding of analytical tools and business intelligence solutions. From CRM Dynamics to Power BI reports, I\'ve leveraged these tools to create decision-making models, design sales tools, and drive data-driven insights for enhanced sales operations. I thrive on the opportunity to engage with businesses of all sizes, from small enterprises to large corporations, and excel in leading end-to-end sales operations to enhance customer acquisition outcomes and drive market positioning. Let\'s connect to explore how my unique blend of experience, leadership, and strategic vision can contribute to your business\'s growth and success. Skillset Sales: Agility Active Listening Consultative Selling Forecasting Effective Communicator Follow up Entrepreneur Confident Closing Interpersonal Management: Mentoring Coaching Accountability Managed Remotely Problem solving Development of Talent & Team Decision Making Empowering Delegating Creative & Strategic thinking Team Player “Justin’s determination and unflappable guidance provided support in the most ambiguous situations. He takes direction and constructive feedback thoughtfully and integrates it appropriately. He actively seeks guidance and best practices from managers, peers and associates.” ~ 2023 Year End
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