Justin Lenius

About Justin Lenius

With 20+ years of leadership experience in sales and operations, I help organizations grow by building strong teams, driving revenue, and creating customer-focused solutions. Currently, I serve as Director of Sales at Digital Monitoring Products (DMP), where I lead strategic growth initiatives across the Southeast, guiding account teams to deliver measurable results and lasting customer partnerships.My leadership philosophy is rooted in servant leadership. I believe true success comes from equipping, empowering, and supporting others so they can perform at their best. This approach has enabled me to consistently achieve results such as multi-million-dollar revenue growth, expanded market share, and stronger customer loyalty.Over the course of my career, I’ve led cross-functional teams spanning sales, operations, installation, and customer service. From managing full P&L accountability to launching new markets, my focus has always been on aligning strategy with execution. At Fireside Hearth & Home, I managed a team of 17 professionals, achieving double-digit growth and streamlining processes that boosted efficiency. At NuSource Financial, I integrated security technology and compliance across multi-state projects, improving sales outcomes and client satisfaction. Earlier experiences at Minneapolis Glass Company and Lowe’s shaped my ability to lead by example, drive growth even in difficult markets, and prioritize customer advocacy.My expertise includes intrusion detection, video surveillance, access control, perimeter solutions, and consumer hearth (fireplace) products. What sets me apart is my ability to build bridges—between customers and companies, teams and leadership, and challenges and opportunities.My mission is clear: to be a trusted advisor, a customer advocate, and a leader who lifts others up while driving meaningful business growth.

Experience

1. Regional Sales Director

   Pye-Barker Fire & Safety

   Oct 2025 — Present · Greenville, SC, US

Education

• Rasmussen University

  AAS-Business Administration , Marketing and Sales

  2009 — 2012

• Saint Mary's University of Minnesota

  Bachelor's degree, Business Management and Marketing

Skills

• Microsoft Office
• Sales
• Time Management
• Microsoft Excel
• Inventory Control
• Retail
• Team Leadership
• Customer Service
• Management
• Project Management
• Customer Satisfaction
• Business Communications