Justin Kennedy
- Role
- Chief Operations Officer at Sonobi
- Location
- Orlando, FL, US
- LinkedIn followers
- 500 followers
About Justin Kennedy
COO for an advertising technology and software company that specializes in delivering…
Experience
Chief Operations Officer
Aug 2011 — Present
Starting first with the Publisher, Sonobi provides a programmatic ad serving protocol that seamlessly integrates with current ad serving partners and assesses the value of individual users in real time. By combining deal flow from programmatic and direct sales channels, Sonobi consolidates revenue demand into a single bid stream, automating the process of serving campaigns between disparate sales channels. Inventory value also accounts for “depth of session”, creating a premium value for users that see impressions earlier in their user session. Additionally, Publishers may organize their audience segments within the Sonobi platform (data management) for the purposes of targeting their users across the web. Complete Deal ID management, priority management, pixel creation, and reporting are all available inside the platform. The company’s suite of products represent the advertising technology industry’s leading Publisher Operating System (the PubOS). Sonobi serves over 500 publishers across the United States, Canada, and Latin America. From our client facing user interface to our optimization algorithms, our in-house engineering team produces all of our proprietary technology.
Education
Embry-Riddle Aeronautical University
Bachelor of Science - BS, Aerospace Studies
Embry-Riddle Aeronautical University
BS, Aerospace Studies
2000 — 2004
University of Central Florida
Master of Science - MS, Data Science/Data Analytics
Skills
- Start-Ups
- Aviation
- Online Marketing
- Management
- Operational Planning
- Organizational Leadership
- Leadership
- Operations Management
- Advertising
- Ad Networks
- Training
- Executive Management
- Digital Media
- Marketing Strategy
- Strategic Planning
- Online Advertising
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