Justin Huckins

About Justin Huckins

Leader experienced in building enterprise and digital strategies. With 10 years of…

Experience

1. Director - Ai, Digital and Product Strategy

   Perficient

   Aug 2022 — Present · Columbus, OH, US

   Oversite of Strategic Engagement Teams - Engagements leverage Perficient’s Strategy Framework Envision and include market, competitor and Voice of Customer research, business capabilities mapping and prioritization, platform/product selection, development of vision prototypes and road mapping.Executive Communication Strategy – Coach and mentor direct reports and peers in best-in-class executive presentations and communication.Platform Selection RFP’s – Leveraging proprietary approach and tools help organizations construct platform request for proposals and evaluate vendors against platform requirement needs.Business Capabilities Architecture and Prioritization – Constructing and developing business architecture and prioritize capabilities in close partnership with technology and business leads.Customer Data Strategy – Architecture for customer data integrations and development of strategy for Customer Data Platforms, Master Data Management, Data Lakehouse and Marketing, Sales and Service activation.Research and Analysis - Conduct data, research, and analytics analysis to isolate product and experience features and capabilities that will bring the most business value.Content Product Strategy - Scale and development of new content for Perficient internal strategic advisory product EnvisionOnline.Digital Technology - Ownership of digital experience technology strategy including go-to-market value proposition, internal organizational alignment, business and technology architecture and platform strategies.Design Leadership – Providing ideas, insights and leadership to design teams to enable best-in-class customer experience.Analyst Relations - Working with Perficient analyst relations team to conduct and participate in researchBrand and Customer Loyalty - Subject matter expert responsible for the creation and development of Perficient’s loyalty strategic positioning.Practice Lead – SME expert for Perficient’s automotive practice

Education

• Regent University

  Master's degree

• Liberty University

  Bachelor of Business Administration (BBA)

  2009 — 2013

Skills

• Strategic Partnerships
• Time Management
• Microsoft Project
• Microsoft Office
• Training
• Management
• Team Building
• Team Leadership
• Project Management
• Scope Management
• Leadership Development
• Nonprofits
• Public Speaking
• Leadership
• Networking
• Risk Management
• Team Management