Justin Davidson

Experience

1. Marketing Communications Specialist (E-commerce & Merchandising)

   Firefly Aerospace

   Sep 2023 — Present · US

   Manage e-commerce and merchandising operations, including Shopify store management, product setup, and catalog optimization.Coordinate with multiple vendors and fulfillment partners to support inventory flow, shipping logistics, and order accuracy across multiple fulfillment sources.Improve shipping workflows and fulfillment processes to reduce costs and enhance customer delivery experience.Support product launches, merchandising strategy, and ongoing optimization of product listings for SEO and conversion.Assist with Google Merchant Center integration and campaign performance, ensuring product data accuracy and visibility.Lead merchandising logistics for trade shows and on-site events, including inventory planning, booth setup, and pop-up retail operations.Manage on-site sales workflows, product presentation, and real-time inventory coordination to support event-based revenue.Utilize spreadsheets and reporting tools (Excel/Google Sheets) to track product performance, inventory, and sales trends.Collaborate with external vendors and partners for product sourcing, fulfillment, and merchandising execution.Analyze product and sales performance to identify opportunities for optimization and improved conversion.Support digital marketing efforts including product feeds and alignment with paid advertising channels.