Jurga Budriene
Head of Medical Western Europe @Opella
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WORK HISTORY
Head of Medical Western Europe @Opella
Reading, GB
Leading the Medical Affairs organization across the Western Europe Zone (UK, Spain, Portugal, Belgium, Luxembourg, Greece, Switzerland, Austria), driving strategic alignment and effective execution of medical strategies for global and local brands.• Overseeing the implementation of new promotional claims, enhancing superior and differentiated product positioning in competitive markets.• Maintaining scientific credibility and endorsement across the zone for global and local brands, by defining common medical activation priorities and designing an integrated medical activation plan that generates innovative medical insights through science.• Providing medical expertise across global and local brands, contributing valuable input to medical plans and aligning them with marketing strategies.• Facilitating engagement with Scientific Experts (KOLs, HCPs) to address critical business challenges in the zone, such as resolving issues related to medicinal ingredients or preparing for innovative product launches.• Developing and implementing optimized ways of working for the newly structured medical organization, ensuring maximal efficiency in cross-functional processes.• Planning and managing the zone\'s medical budget to align with strategic priorities and operational needs.• Coordinating external medical services for countries requiring additional support, including management of medical information, development of training programs, literature searches, and more.Proud of: • Redesigned the medical operating model for the zone to better align with business needs, optimizing support with reduced headcount and streamlining delivery via internal global functions and external scientific service providers.• Global initiatives: Contributed to 2 strategic global projects focused on simplifying regulatory and medical review processes for promotional content and creating a framework to support scientifically substantiated superiority communication across our brands.
EDUCATION
Kauno Medicinos Universitetas
Master's degree, Doctor
Vilniaus universitetas / Vilnius University
Business administration
Kaunas University of Technology
Discontinued Masters degree, Management
ABOUT JURGA BUDRIENE
Versatile commercial and medical leader with 20+ years of pharmaceutical industry…
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