Jungwoo Lee
Business Analyst @Samsung Electronics France
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WORK HISTORY
Business Analyst @Samsung Electronics France
Paris, FR
Market Insights & Performance Reporting: Delivered weekly/monthly GfK reports using Power BI and Excel, tracking sales trends, ASPs, and market share across key product segments to support strategic decision-making.Data Forecasting & Sales Planning: Analyzed sell-in data to forecast 2025 monthly targets, focusing on pricing, volumes, deductions, and net revenue across key accounts such as Fnac Darty and Boulanger, while ensuring alignment with historical targets.Pricing & Competitive Analysis: Developed pricing strategies based on CPI analysis to stay competitive while maintaining profitability and market relevance across sales channels.
EDUCATION
Konkuk University
Bachelor of Business Administration - BBA, Business Administration
EDHEC Business School
Master's degree, MSc in Marketing Analytics / MiM in Business Management
EDC Paris Business School
Bachelor's degree, Project Management
ABOUT JUNGWOO LEE
As a Master\'s in Marketing Analytics student at EDHEC Business School, I am pursuing my…
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