Jung Ha Lim
- Role
- Senior Business Analyst at The Parking Spot
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
Experience
Senior Business Analyst
Apr 2018 — Present · Chicago, IL, US
Integrating Google Analytics data and coupon information with in-house reservation and transaction data to track lifetime of a user for more revenue calculation and marketing insight • Assessing the additional marketing value of third-party advertising agencies and in-house e-mail campaigns by tracking new users and additional reservations resulting from their services • Using machine learning algorithms to forecast demand and revenue at TPS facilities to adjust pricing accordingly • Creating internal reporting tools by automating the process with native RStudio features • Building a tool to classify negative reviews into preset categories and facilitate customer service • Joining disparate in-house data sources to determine accurate car counts and revenue by location and car park • Conducting survival analysis on employee data to determine locations with high turnover and reduce attrition
Education
The University of Chicago
Bachelor’s Degree, Economics
2009 — 2013
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