Junard Hartley

Operations and Program Director @Atlanta Entertainment Basketball League

Atlanta, GA, US

Leading all operations and logistics for the AEBL Men’s and Women’s Summer Pro- Am League, scholastic holiday events, camps, and the AEBL boys travel ball teams- League Operations & Logistics- Financial & Administrative Management- Team & Player Coordination- Strategic Growth & PartnershipsNotable Activities as youth travel ball director for classes 20••••34:• Program Development & Execution− Create and manage basketball programs including player showcases, tryouts, and training camps.− Develop youth and community engagement programs tied to the league’s mission.− Coordinate summer leagues, clinics, and off-season events to maintain player participation.• Talent Identification & Recruitment− Build relationships with college programs, semi-pro leagues, and local talent networks.− Recruit and retain high-level athletes to maintain a competitive Pro-Am environment.− Oversee player evaluation processes and ensure transparency in selections.• Community & Youth Engagement− Partner with schools, nonprofits, and youth basketball organizations to create development pipelines.− Organize mentorship initiatives connecting pro players with youth participants.− Lead outreach efforts to increase diversity, equity, and inclusion within the league.• Partnerships & Sponsorship Activation− Collaborate with the Head of Operations and marketing team to deliver value for sponsors.− Secure relationships with basketball trainers, gear suppliers, and development partners.− Help design programming that elevates the league’s visibility and brand reputation.• Game Day & Event Support− Assist with scheduling, player coordination, and on-site logistics for league games and events.− Serve as a liaison between coaches, referees, and operations staff.

Georgia State University

Master of Science (M.S.), sports administration

Campbell University

Bachelor of Business Administration (BBA), Trust and Wealth Management