Julie-Lynn Tikekar
Global strategy for product, commerce and operations
- Role
- Senior Manager- Merchant Growth, Engagement & Servicing Strategy at PayPal
- Location
- Ann Arbor, MI, US
- LinkedIn followers
- 500 followers
About Julie-Lynn Tikekar
For over 20 years, I have pursued a passion for global business, enabling merchants to…
Experience
Senior Manager- Merchant Growth, Engagement & Servicing Strategy
Jul 2015 — Present · Ann Arbor, IN
Global Partner Growth Management - 2024- presentLeadership of strategic planning and execution of merchant engagement and product adoption for Strategic Partners- Build strategic relationships with partners to align on growth objectives in collaboration with sales, tech, partner and customer success to deliver seamless solutions- Plan and execute cross-functional campaigns to drive merchant engagement, product attachment, and platform migration- Leverage data-driven insights to report on performance and optimize growth strategies.Previous Roles @ PayPalGlobal Talent Acquisition | North & Latin America - 20••••24Global Servicing & Merchant Engagement Strategy - 20••••22Global Risk & Policy Management- 20••••17
Education
Louisiana State University
BA, German, French, Russian
1988 — 1992
Rotterdam School of Management, Erasmus University
MBA, Product Development, Marketing
1999 — 2001
Skills
- Web Analytics
- Multi-Channel Marketing
- Ppc
- Account Management
- Start-Ups
- Strategy
- Environmental Compliance
- Analysis
- Cross-Functional Team Leadership
- Saas
- Marketing Management
- Lead Generation
- Sem
- Online Advertising
- Online Marketing
- Product Planning
- Product Management
- Analytics
- Go-to-Market Strategy
- Management
- Email Marketing
- Mobile Marketing
- International Business
- India Market Strategy
- Market Analysis
- Product Development
- French
- Leadership
- Business Analysis
- P&L Management
- Strategic Planning
- Affiliate Marketing
- Digital Strategy
- SEO
- New Business Development
- Mobile Devices
- Product Marketing
- German
- B2b
- Marketing Strategy
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