Juliet Glass
FRESHFARM Director Of Communications and Marketing
- Role
- Director of Communications and Marketing at Freshfarm
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Juliet Glass
Senior non-profit management and communications professional with expertise in project…
Experience
Director of Communications and Marketing
May 2021 — Present · Washington, DC, US
Responsible for FRESHFARM\'s communications and branding strategy, creating awareness of its initiatives, and inspiring partners and other target audiences to take action in support of the FRESHFARM mission- Create and implement communications and marketing plan, using earned, owned, and paid media assets to articulate mission-driven objectives- Oversee all outwardly facing communications to ensure messaging and brand alignment, including social media, website content, print collateral, and marketing initiatives- Earn high-quality online, print, and radio press hits, positioning FRESHFARM as a regional and national food system leader- Work across FRESHFARM teams and with external partners to craft FRESHFARM impact stories- Meet or exceed yearly KPIs (e.g, press hits, social media audience engagement, and email marketing open rates).
Education
The Johns Hopkins University
Doctor of Philosophy (PhD), History
2004
Reed College
Bachelor's degree, History
1992
Skills
- Strategic Planning
- Magazines
- Strategy
- Brand Development
- Editing
- Nonprofit Organizations
- Social Media
- Publications
- Content Calendar Management
- Marketing
- Social Media Marketing
- Community Outreach
- Fundraising
- Press Releases
- Web Content Writing
- Indesign
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