Julie Smith
VP of Product building and scaling products and experiences that customers love | National Speaker on Understanding changing customers
- Role
- Vice President of Product Management at Mn Custom Homes
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Julie Smith
Product and experience leader with 20+ years of driving growth, innovation, and transformation across consumer and retail-focused industries. Today, I serve as VP of Product at MN Custom Homes, where I lead product, strategy, design, and development (including Architecture and Interior Design) to deliver thoughtfully designed luxury homes in established neighborhoods. My work sits at the intersection of vision and execution—bringing together customer insight, design excellence, and operational rigor to create products that are both inspiring and highly livable. I’m particularly focused on how emerging technologies can elevate how we design, build, and deliver homes, helping to redefine what’s possible in the industry. Previously, I’ve led enterprise strategy, launched new products and experiences, and partnered with executive teams to translate bold ideas into measurable impact. I’m passionate about building high-performing teams, aligning cross-functional organizations, and turning complexity into clarity and action. National speaker on generational shifts, talent expectations, and consumer behavior, with insights published and cited by Forbes, Refinery29, Racked, and the Seattle Times.Specialties:Strategy & operational leadership | Product development & launch | Enterprise transformation | Organizational design | Cross-functional team performance | Stakeholder & change management | Storytelling | Leadership & Executive Communication | Digital consumer experience | Workshop design | Executive and large-scale facilitation | Agile team leadership | Business planning, analysis & modeling | Keynote speaking | Six Sigma and process design
Experience
Vice President of Product Management
Mar 2026 — Present · Seattle, WA, US
Leading product strategy, design, and development, including our Architecture and Interior Design teams. Together, we focus on building luxury homes people love to live in, using innovation and next-generation technology to redefine what\'s possible in the industry.
Education
MIT Sloan School of Management
MBA, Business
University of Michigan
BA, Mathematical Economics
Skills
- Management
- Market Research
- Strategic Partnerships
- Business Development
- Workshop Facilitation
- Management Consulting
- Online Advertising
- Analytics
- Business Strategy
- Marketing
- Public Speaking
- Retail
- Strategic Planning
- Six Sigma
- Strategy
- E-Commerce
- Product Marketing
- Competitive Analysis
- Start-Ups
- Business Planning
- Leadership
- Mobile Devices
- SEO
- Entrepreneurship
- Product Management
- Product Development
- New Business Development
- Program Management
- Social Media
- User Experience
- Web Analytics
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