Julie Seff

About Julie Seff

I am Julie Seff, a marketing executive and consultant with a passion for building fiber broadband brands that scale. Through my consulting practice—Julie Seff Consulting, LLC—I help internet service providers (ISPs), telecom companies, and PE-backed broadband startups grow through high-impact go-to-market strategy, brand development, and full-funnel execution.As a broadband marketing consultant, I have deep experience in both residential (B2C) and commercial (B2B) marketing. I’ve led teams through rebrands, product launches, pricing and packaging overhauls, and major GTM campaigns—always with a focus on accelerating customer acquisition, brand awareness, and revenue.I am not just a strategist; I roll up my sleeves and lead execution across brand, web, digital, media, and sales enablement. I build strong, happy teams and foster collaborative environments that deliver results (and enjoy the process). Visit my website https://julieseffconsulting.comSome proud highlights:• Led the rebrand from Vast Broadband to Bluepeak, designing and executing a full-scale marketing plan that delivered over 10K new fiber broadband customers in 10 months.• Launched Boundless, a fiber brand transformation that resulted in 79% of existing customers upgrading to 10-Gig plans.• At Sparklight, drove 18.1% YoY revenue growth through new pricing strategies and modernized digital infrastructure.• Built a 25+ person marketing team from scratch at Charter Business and created sales enablement tools for 200+ B2B reps.Today, I provide fractional CMO support, strategic workshops, and hands-on project work to clients across broadband, telecom, and digital infrastructure sectors. Whether launching in a new market or needing to reignite subscriber growth, I help teams go to market smarter, faster, and more effectively.A little more about me:I’m a proud third-generation Colorado native, book lover, yoga enthusiast, fiber nerd, and mom. I care deeply about creating sustainable, connected communities—and I believe that access to reliable internet is a cornerstone of that mission.

Experience

1. Fiber Broadband Marketing & Growth Consultant

   Julie Seff Consulting

   Jul 2025 — Present · US

   Founder of a specialized marketing consultancy focused on the fiber broadband and telecommunications sector. I work with private equity firms to strengthen go-to-market strategy across their broadband, fiber, and wireless portfolio. Providing go-to-market strategy, brand development, and full-funnel marketing execution to help ISPs accelerate customer growth, market penetration, and ROI. Engagements include Fractional CMO/VP leadership, project-based consulting, tactical support for in-house teams, and strategic planning workshops.

Education

• University of Colorado Boulder

  Bachelor of Science - BS, Journalism

Skills

• Telecommunications
• Marketing Communications
• Marketing
• Integrated Marketing
• New Media
• Strategic Planning
• Sales
• Creative Direction
• Corporate Communications
• Public Relations
• Online Marketing
• Crm
• Operating Budgets
• Business Analysis
• Talent Acquisition
• Digital Marketing
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Direct Marketing
• Direct Mail