Julie Proffitt
Product Development & Management | Sr Marketing Manager | Marketing Director | Digital & Mobile Strategy
- Role
- Product Manager at Govqa - Part Of Granicus
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Julie Proffitt
Julie Proffitt | Product Development & Marketing I am a Marketing Director and Product Marketing Manager with a unique background in both marketing and product development/management, working closely with technology firms, media companies and ad agencies. What I do is learn the ins and outs of how a product works, so I can optimize marketing efforts. I thrive when interfacing with clients to understand their objectives and I work collaboratively with them to develop content marketing plans that engage and nurture leads through multiple touch points. As a strategic thinker, I have led multiple groups accountable for developing and executing integrated, strategic marketing plans by communicating a compelling vision and giving clear direction. I feed off the collective energy that flows as a result of team synergy cultivated by effective mentoring and leadership. My expertise spans digital marketing optimization, lead generation, brand positioning, product awareness, analytics, SEO/SEM, marketing automation, mobile, social, continuous new business growth and customer retention- EXPERTISE - Product Marketing Digital Strategy & Marketing Lead Generation Mobile Marketing Product Development & Management Brand Development, Management & Positioning Mobile Applications Social Media Marketing Email Marketing B2B Marketing Marketing Strategy & Management Content Strategy Key Message Development Recruiters, hiring managers and HR specialists, connect with me to gain access to my LION - LinkedIn Open Networker - Invitations To Connect
Experience
Product Manager
Jan 2018 — Present · Chicago, IL, US
Education
University of Wisconsin-Madison
Bachelor’s Degree
University of Illinois at Chicago
Graduate Studies in Instructional Leadership
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