Julie Mossler

About Julie Mossler

Partner to founders at technology\'s edge who have a category to build. I’m an award-winning narrative architect and C-Suite advisor with 20+ years in hypergrowth startups: a 4x CMO across Web 2.0, crypto and AI to ignite growth for pioneers like Waze, Groupon, Sportradar and Paxos. I run a hell of a growth playbook centered in the customer experience while avoiding potholes that trip up fast-moving orgs. My teams appreciate that I’ve been a team of 1; I\'ve spent as much time pitching reporters and architecting communities as I have building marketing funnels and driving revenue.Passionate about- The future of technology and greater accessibility for more people - Authentic brands that drive growth by connection, values & the grit of narrative- Talent development for today’s marketers/comms pros expected to grow their professional skills at the rate of a company’s Mossler is a C-level partner specializing in frontier technology and hypergrowth transition for first-to-market brands. Customer-obsessed, she elegantly distills complex ideas to one narrative that drives global conversation and revenue. She is the founder of Common Fortune, a stealth advisory offering marketing counsel, brand and story craft and crisis management for founders at technology\'s edge.Julie most recently led marketing and communications for cryptonative investment firm CoinFund, advancing the personal brands of the managing partners and advising 100+ portfolio companies on growth strategy. She has proudly helped advance adoption of blockchain by serving as CMO of Metaplex (world’s largest digital asset ecosystem) and stablecoin leader Paxos. Prior to her focus in crypto and AI, Julie built the first integrated marketing department in Sportradar\'s 17 year history and was the first Head of Global Marketing, Brand & Global Communications at Waze, working across drivers, governments & influencers in 130+ countries to improve mobility. In addition to managing the Waze brand during acquisition by Google, Julie was both the first Communications and Consumer Marketing hire at Groupon, navigating the brand through its IPO. She shaped policy on controversial deal categories, served as primary global spokesperson and developed award-winning integrated marketing to build community & accelerate growth. Julie has been named to PRWeek\'s \"Innovation 50\"​ & \"40 Under 40,\" as well as Business Insider’s \"Top 50 Tech People\"​. She\'s also a person! Audiophile, creative nonfiction writer, dog mom and obsessive consumer of new media.

Experience

1. Founder & CMO

   Common Fortune Group

   May 2019 — Present · Los Angeles, CA, US

   Nurturing today\'s superbrands. Partner to founders to rapidly unlock the black box of marketing & align departments with growth objectives, helping every CEO understand what Great looks like for their business and how to manage and resource the Marketing function- Challenger category development - Engineering bespoke marketing departments - Discreet crisis management - 1:1 mentor leveling up marketing & comms leaders to VP and C-suite- Interim CMO/CCO & mat leave

Education

• University of Missouri-Columbia

  Bachelors of Journalism, Advertising/Public Relations, Spanish

  2000 — 2004

Skills

• Thought Leadership
• Journalism
• Entrepreneurship
• Advertising
• Publicity
• Social Networking
• Social Media Marketing
• Integrated Marketing
• Event Planning
• Public Affairs
• Strategy
• Blogging
• Marketing
• Digital Marketing
• Press Releases
• Digital Media
• Sponsorship
• Online Marketing
• Public Relations
• Internal Communications
• Media Relations
• Trade Shows
• Event Management
• Crisis Communications
• Strategic Partnerships
• Strategic Communications
• B2b
• Social Media
• Corporate Communications
• Business-to-Business (B2b)
• Brand Development