Julie Minnick
Maximizing Exhibitor Engagement & Corporate Partnerships for Associations | Helping Associations Unlock New Revenue Streams
- Role
- Co-founder at Beyond Booth Consulting
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Julie Minnick
I work with associations to turn their exhibitor and sponsor relationships into real, year-round revenue opportunities. With two decades of experience in the association and corporate world, I know how easy it is for great opportunities to get lost in the day-to-day shuffle!That\'s why I co-founded Beyond Booth Consulting. We help associations make the most of the relationships they already have by adding simple, strategic touchpoints that lead to big results. At Beyond Booth, we offer two core services- Exhibitor Upsell Strategy: Short-term, high-impact support around your annual conference - complete with exhibitor targeting, pre and post event outreach and in-person guidance at your event- Corporate Partnership Strategy: Long-term strategic planning to help associations develop scalable, mission-aligned sponsorship and partnership programs.Our approach is practical, nimble and rooted in results. If you\'re looking for fresh ideas and practical support, let\'s connect!
Experience
Co-founder
Nov 2024 — Present
Advise professional membership associations on strategic partner engagements, sponsorship architecture and long-term relationship development with corporate stakeholders - Design year-round engagement opportunities for corporate partners, aligning education, visibility and thought leadership with organizational objectives - Serve as a strategic advisor to clients, identifying needs, insights and growth opportunities
Education
Dale Carnegie Sales Advantage
BACHELOR OF SCIENCE, BUSINESS ADMINISTRATION 2003; Marketing
Kansas State University
BS, Marketing
1999 — 2003
Skills
- Strategy Development
- Public Speaking
- Strategy
- Budgets
- Sales
- Management
- Integrated Marketing
- Leadership
- Marketing Strategy
- Social Media
- Event Planning
- Social Media Marketing
- Marketing
- Competitive Analysis
- Marketing Communications
- Market Research
- Strategic Planning
- Team Leadership
- Strategic Partnerships
- Oral Communications
- Sales Operations
- Project Management
- Nonprofits
- Sponsorship
- Client Development
- Business Development
- Advertising
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