Julie Huang
Director of Business Development @AVOW
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WORK HISTORY
Director of Business Development @AVOW
Berlin, DE
AVOW is an award-winning, global app growth company specializing in mobile OEM advertising. Founded with the vision to revolutionize mobile OEM advertising, AVOW has rapidly emerged as an industry leader with more than 100 advertisers on their roster. Through its partnerships with premium mobile OEMs, and alongside its recent proprietary tech, AVOW Intelligence, the company provides access to over 1.5 billion daily active users, and offers clients over 10-million monthly downloads.
EDUCATION
Technische Universität Ilmenau
Master's degree, Communication and Media Studies
Universitas Padjadjaran
Fikom
SKILLS
ABOUT JULIE HUANG
I have spent most of my career in mobile advertising, and what excites me the most today is how OEM inventory is changing the game. It’s not just another ad channel, it is a fresh, creative way for brands to reach people right on their devices, in a way that feels natural and impactful.There is no one-size-fits-all in marketing, and I believe OEM inventory holds data that marketers could only dream of in the past. Now, at AVOW, I work with advertisers around the world to show them what is possible with OEM advertising.I enjoy helping clients look beyond traditional mobile ads and discover how OEM data and placements can drive real growth, whether that means reaching new users, boosting downloads, or building stronger connections with their audience.I have been lucky to work across Europe and Asia, building partnerships, growing markets, and learning how mobile behavior shifts from place to place. For me, OEM inventory is not just a business, it is a chance to reimagine mobile marketing and do things differently.If that sparks your interest, I would love to connect and exchange ideas.
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