Julie Ferrer
- Role
- Marketing Manager at Supergreen Solutions
- Location
- Palm Beach, FL, US
- LinkedIn followers
- 500 followers
Experience
Marketing Manager
Sep 2021 — Present
Lead all marketing initiatives including paid, traditional, and digital via Google PPC ads, Facebook Ads, social media and PR opportunities- Design and implement UX/UI changes on Wordpress website to increase optimization, user experience and conversions- Implement new lead-gen fill forms that generate leads for over 14 domestic franchises and 4 corporate locations- Increase brand awareness by using cross branded strategies, SEO back linking, key word research, and competitor analysis, in partnership with our contractors- Manage 3 digital marketing agencies and hold accountable to deadlines and scope of work- Generate email and SMS drip campaigns via CRM and train franchisees how to navigate the CRM marketing features- Design branded marketing assets including tri-folds, flyers, trade show supplies, web banners, social media graphics, IG reels using Adobe Illustrator, Indesign, Photoshop and Canva- Manage marketing budget, make recommendations and report to COO- Plan local, non-profit outreach initiatives to give back to our community while increasing brand awareness.
Education
Art Institute of Fort Lauderdale
Associate’s Degree, Fashion/Apparel Design
2010 — 2012
Indian River Charter High School
Associate's degree, Fashion/Apparel Design
2006 — 2010
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