Julie Dixon-Green

Professor of the Practice @Unc Hussman School Of Journalism And Media

Chapel Hill, NC, US
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WORK HISTORY

Jul 2020 — Present

Professor of the Practice @Unc Hussman School Of Journalism And Media

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Chapel Hill, NC, US

EDUCATION

1986 — 1990

University of North Carolina at Chapel Hill

BA

ABOUT JULIE DIXON-GREEN

Hall of Fame Publicist/Journalist. Associate Dean. Professor. UNC- Chapel Hill’s Barry Saunders Professional in Residence~ Hussman School of Journalism and Media. Senior communications strategist with expertise in internal communications, celebrity/entertainment public relations, crisis relations, integrated communications, corporate communications, public relations and diversity/inclusion relations/Recruitment over the past 35 years. I spent many years strategically leading award-winning teams in the retail consumer category for one of the top brands in the world (McDonald’s)- in addition to numerous other marquis/celebrated client global brands- in both the public relations and advertising arenas.My areas of expertise also include integrated communications, media relations, diversity/inclusion recruitment, crisis communications, sports marketing, product placement, diversity relations, entertainment/Celebrity PR, event activation, social/digital media and grassroots community activation.Past advertising experience includes luxury goods, QSR, retail, fashion and lifestyle accounts.I train senior level and C-Suite clients in crisis communications/media relations and I have formerly directed integrated teams of crisis specialists at Golin- in 3 Mid-Atlantic offices- for 20 years.Former broadcast tv experience. Trained television writer, reporter and copywriter. Specialties: A seasoned senior leader in the integrated marketing communications space for 30 years. Areas of concentration include diversity relations, diversity/inclusion strategy/recruitment, crisis communications, social media, consumer PR, celebrity PR, corporate positioning, corporate communications, advertising and all aspects of integrated marketing.Among numerous industry awards: In 2013, recognized by MEA Magazine as one of the \"Top 25 Most Influential Female Business 2014, inducted into the Hall of Fame in North Carolina as a Publicist/Journalist. Named in 2021~ as MarComm Weekly’s “28 Powerful Black Leaders in Marketing and Media”. Honored in 2023 ~by the Morehead-Cain Foundation for excellence in Teaching and Mentoring.

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Julie Dixon-Green — Professor of the Practice at Unc Hussman School Of Journalism And Media in Chapel Hill, NC, US | Unifers