Julia Park
Assistant E-business and Performance Marketing @Christian Dior Couture
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WORK HISTORY
Assistant E-business and Performance Marketing @Christian Dior Couture
Paris, FR
Supported global e-commerce performance optimization, from traffic acquisition to conversion-Built and monitored KPI dashboards (GA4, Contentsquare, Power BI) to track performance and identify growth opportunities-Conducted A/B testing and user behavior analysis to evaluate new features and optimize conversion performance-Managed global rollout of new design flow, boosting contactable clients by 250% and improving data quality-Contributed to global paid media strategies and coordinated cross-market execution with content, media, merchandising and data teams.
EDUCATION
McGill University
Data Science
Dankook University
Bachelor's degree, Fashion/Apparel Design
Emlyon Business School
Master of Science - MS, Digital Marketing and Data Science
Donghua University
Bachelor's degreeba, Textile design
ABOUT JULIA PARK
Master’s Candidate in Digital Marketing & Data Science at emlyon business school, passionate about driving digital transformation in the luxury industry through data, creativity, and technology. Actively seeking CDI or CDD opportunities starting from January 2026With over 4 years of experience in luxury e-commerce, digital performance, and marketing — including roles at Dior and Cartier — I specialize in optimizing performance across the full digital funnel, enhancing customer experience, and leading cross-functional projects that bridge analytics and brand storytelling.At Dior, I contributed to global e-commerce and performance marketing, supporting traffic acquisition, conversion optimization, and UX enhancement across multiple markets.At Cartier, I led full-site merchandising and digital experience design, implementing 3D/VR innovations and personalized segmentation strategies that boosted conversion by 50% and engagement by 80%. Luxury E-commerce & Omnichannel Strategy Performance Marketing & Digital Analytics Customer Experience & UX Optimization Cross-functional Project Management Digital Innovation (3D, VR, AI)Currently completing my master’s program at emlyon business school, I’m eager to bring my analytical expertise and creative mindset to a dynamic role in luxury digital strategy, where innovation and data meet brand excellence.
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