Juliana Tarpey Hadad

Sr Product Manager - Tech | 9+ years at Amazon | Accessibility & AI Innovation Leader | Passionate about solving Tech for Good problems with 0​>1 developments | Nothing about us, without us.

Role
Sr Product Manager at Amazon
Location
Seattle, WA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Juliana Tarpey Hadad

Creative innovator with a passion for leveraging technology to drive inclusivity. Background in finance, sales, marketing, and 9 years of product management experience at Amazon. Love meeting customers where they are, understanding their pain points and crafting creative solutions to bring 0>1 launches to market. Serving people with disabilities to drive equal access and discover curb cuts that improve experiences for all. In the past few years I led Alexa Accessibility, driving roadmap development, end-to-end feature delivery, and leveraging my marketing background to create impactful launches. Internally I led the team strategy, penned key documents and leadership reviews (North Star, 3YP, OP1, and PRFAQs). I brought together cross-functional teams (engineering, UX, research and product) throughout the roadmap and prioritisation process to drive a culture of ownership, built on a foundation of customer understanding. Externally, I built a culture of collaboration with customers, through partnerships and key events. As an Alexa spokesperson I typically present at ~10 events per year; most often storytelling about inclusive design and driving trust in the Alexa / Amazon brand. A keen advocate for accessibility, I’ve participated in advocacy events with key political figures in DC and EU parliament. quo. Proud Colombian/British hybrid, now settled in Seattle and madly in love with our nature. Geography geek and keen explorer, seeker of diverse perspectives and experiences. Passionate about my property side hustle. and rentals (and my Home Depot pro parking spot). Most likely to be found at the window seat of an airplane or collecting national park stamps with my little girl.

Experience

  1. Sr Product Manager

    Amazon

    Jul 2024 — Present · Seattle, WA, US

    Spearheaded the development of innovative AI/LLM products, focusing on accessibility and inclusive design for people with disabilities. • Established the accessibility Table Stakes framework, enhancing training and guidelines for product teams across Alexa. • Horizontal program management for Alexa Accessibility influencing cross-functional teams spanning engineering, design, policy, PR, research, marketing and legal to deliver scalable accessibility innovations

Education

  • University of Oxford

    BA, Geography

    2009 — 2012

  • City of London School for Girls

    Economics, Geography, Mathematics, Spanish

    2001 — 2008

Skills

  • Vlogger Partnerships
  • Marketing
  • Social Media
  • Time Management
  • Microsoft Office
  • Sales
  • Research
  • Management Consulting
  • Shopper Marketing
  • Brand Management
  • Teamwork
  • Marketing Strategy
  • Leadership
  • Digital Marketing
  • Data Analysis
  • Market Research
  • Powerpoint
  • Microsoft Excel
  • Marketing Innovation
  • Strategy
  • Project Management
  • Team Leadership

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Juliana Tarpey Hadad — Sr Product Manager at Amazon in Seattle, WA, US | Unifers