Juliana Hendershot

Vice President Marketing, Americas @Huda Beauty

New York, NY, US

EMAILS

j••••••••@hudabeauty.com

MOBILE NUMBERS

+19•••••••41

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WORK HISTORY

Jan 2025 — Present

Vice President Marketing, Americas @Huda Beauty

View department →

NY, US

EDUCATION

N/A

ESPM Escola Superior de Propaganda e Marketing

BA, Marketing and Advertising

N/A

Fashion Institute of Technology

Masters of Professional Studies, Cosmetic and Fragrance Marketing and Management

N/A

Strayer University

MBA, Marketing

SKILLS

Public RelationsAccount ManagementSalesOnline AdvertisingRetailMarketing CommunicationsLuxury GoodsManagementBeauty IndustryProduct MarketingMerchandisingSocial MediaMarket ResearchPublic SpeakingMarketingOnline MarketingSocial Media MarketingNew Business DevelopmentFmcgLeadershipStrategic PartnershipsCosmeticsMarket PlanningStrategic PlanningSales OperationsCustomer ServiceEvent ManagementProduct DevelopmentBrand ManagementMarketing StrategyMarketing ManagementBusiness DevelopmentCompetitive AnalysisDigital MarketingStrategyAdvertisingCoachingBrand Development

ABOUT JULIANA HENDERSHOT

Strategic, analytical, curious and creativity driven marketing veteran with broad experience across multiple marketing disciplines (global, regional, local), beauty categories (color, fragrance, and skincare), and distribution channels (department, specialty, online, FSS). Extensive background in product strategy/management and holistic go-to-market execution. Experience in global organizations, ranging from established $5B+ brands to recently acquired niche brands. Strong communicator with people skills and passion for coaching and developing future leaders.

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