Julian Fraser
Group Account Director @WPP Production
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WORK HISTORY
Group Account Director @WPP Production
London, GB
EDUCATION
Keele University
Bachelor of Laws (LLB)
SKILLS
ABOUT JULIAN FRASER
Global Account Director with over 20 years experience in advertising and marketing. I have been involved with forming strategy in immersive technologies such as AR/VR and real-time and gaming engines. This has translated into successful executions for clients such as Ford Global. Now using my experiences in these technologies and CGI, translating these into virtual experience strategies for brands looking to make their way into a more demanding environment.Most recently I’ve been helping brands navigate the AI space, creating new AI powered experiences and new ways of creating output more efficiently - both in cost and time.Skilled in Management and Planning at both strategic and operational levels across retail and prestige brands. Passionate about data-driven, consumer focused strategies, brand building and new product development. I am a confident team leader with a track record of creating and leading high performance teams from inception to completion whilst working with and through others to achieve shared business objectives.
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