Julia Magnani
Uk & i Dtc Lead Sodastream @PepsiCo
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WORK HISTORY
Uk & i Dtc Lead Sodastream @PepsiCo
London, GB
EDUCATION
Ellenrieder-Gymnasium
High School Diploma
Università degli Studi di Firenze
Bachelor of Arts - BA, Graphic Design
Universidade Anhanguera São Paulo
Master of Business Administration - MBA, Growth Marketing for e-commerce
Universidade Anhanguera São Paulo
Postgraduate Degree, E-Commerce management
Estácio
Postgraduate Degree, Management in Socio-environmental Marketing and Responsibility
Universidade FUMEC - Oficial
Bachelor's degree, Fashion/Apparel Design
Escola Secundária de Miraflores
High School Diploma, Natural Sciences and Mathematics
ABOUT JULIA MAGNANI
Hi, I\'m Julia Magnani!I\'m a lifelong learner with a passion for the ever-evolving world of eCommerce. Over the past five years, I’ve specialised in Direct-to-Consumer (D2C) strategies, with a particular focus on Shopify Plus. I’m digitally native, customer-centric, and data-driven—thriving on experimentation, optimisation, and delivering measurable results.My academic journey began with a Bachelor\'s degree in Fashion Design from Universidade FUMEC, where I developed both creative and strategic thinking. I later completed a postgraduate degree in Socio-environmental Marketing and Responsibility at Estácio, aligning my professional values with ethical and sustainable practices. In 2024/2025 I pursued a dual postgraduate programme at Universidade Anhanguera São Paulo: E-Commerce Management and an MBA in Growth Marketing for E-commerce. These studies are deepened my expertise in performance marketing, customer behaviour, and scalable digital growth.Fluent in multiple languages and experienced in international settings, I bring a global mindset to every project. Whether building customer journeys, improving conversion funnels, or driving strategic growth, I combine creativity with analytical thinking.Always open to connecting with fellow professionals, collaborators, and eCommerce enthusiasts. Let’s share ideas and drive impact together!
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