Julia Boechat

Experience

1. Retail Analyst

   Iguatemi S.A.

   Apr 2022 — Present

   Iguatemi is one of Brazil’s largest shopping center operators; Iguatemi Retail (iRetail) is a division that operates global brands in a franchise model. iRetail’s current brands include Birkenstock, Christian Louboutin, Comme des Garçons, Goyard, Golden Goose, Loewe, Longchamp, Missoni, Ralph Lauren and Vilebrequin.• Executed sales reports required by global brands, including executive performance summaries (daily, weekly, monthly and quarterly). Conducted recurring meetings with brands to evaluate sales in Brazil.• Monitored the launch of Ralph Lauren\'s womenswear category in Brazil by analyzing sales performance indicators and defining key strategies to add incremental revenue and strengthen the brand\'s national positioning.• Worked with the Store Manager and executives to drive and maximize sales performance to consistently achieve the overall sales budget objectives, while ensuring operational integrity and monitoring monthly profitability. • Analyzed customer feedback reports and coordinated with store management on maintenance and service improvement actions.• Developed, implemented, and executed CRM initiatives, providing action plans for the store and marketing teams.• Responsible for executing superior customer service and after-sales experience to increase and retain customer loyalty.• Deep knowledge in luxury retail and constant updating – benchmark with competitors and market information.