Julia Demeo
Content Editor
- Role
- Content Editor at FULLBEAUTY Brands
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Julia Demeo
Passionate about translating all things fashion, lifestyle, beauty and travel into prose. My professional experience spans luxury e-commerce copy (PDP, digital deliverables, print catalogs, seasonal magazines, etc.), coverage of industry buzz (pop culture news, collection reviews, event recaps, curated style guides, etc.), working alongside brands & translating advertising money into romantic copy, interviewing household-name talent, and keeping fluent in industry moves. Well-versed in print and online copy. Professional recents:Comprehensive e-commerce experience in the luxury fashion & beauty spaces. At Macy\'s this includes helming all copy for Macy\'s Beauty Box (writing all words, directing content shoots, etc.) & writing assets across fashion and beauty—from weekly digital to seasonal catalogs to featured sitelets. At INTERMIX, this meant leading site-wide SEO project (writing all category page & designer SEO copy), keeping fluent with house brands and emerging designers, working with product from studio to e-comm presence & (of course!) writing and romanticizing all PDP copy. At What Goes Around Comes Around, this meant contributing to company blog, as well as personally (and solely) restructuring/establishing all PDP copy cadence via single-source-of-truth copy guide. Some other copy fun: Helmed Elon\'s fashion and lifestyle magazine, The Edge, as Editor-in-Chief—leading a team of 60+ creatives across print and digital formats. Learned the ins and outs of reporting in the fashion/media realm as part of the Daily Front Row team—the storied voice of New York Fashion Week for nearly 20 years. Curated & wrote style guides and other such fashion articles with Something Navy. Bylines can be found with The Daily Front Row, Something Navy, The Edge Magazine and online fashion/lifestyle publication Society19. Feel free to browse the links below, including my online writing portfolio, personal blog and more.
Experience
Content Editor
Dec 2024 — Present
Education
Elon University
Bachelor of Arts - BA, Journalism, Italian Studies
2018 — 2022
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