Julia Dressler
Global Senior Employer Branding Specialist @Drees & Sommer
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WORK HISTORY
Global Senior Employer Branding Specialist @Drees & Sommer
Stuttgart, DE
Leading the global employer branding strategy for Drees & Sommer, with a strong focus on developing a scalable and authentic EVP to support international growth.Key responsibilities & achievements:• Developed a global framework for local talent marketing campaigns in over 15 countries• Produced and launched international employer image films for strategic talent attraction• Designed and executed global brand campaigns across digital platforms• Co-led the development of a new SharePoint-based intranet – responsible for all HR content• Introduced and managed a new Brand Management Tool incl. HR content governance• Project lead for the full redesign of the On- & Offboarding experience (end-to-end)• Collaborated cross-functionally with HR, Communications, and Leadership to ensure consistent employer brand positioningFocus: Global Employer Branding | Brand Platforms | Campaign Management | Employee Experience | HR Communication | Onboarding Strategy
EDUCATION
FOM University of Applied Sciences for Economics and Management
Master of Arts - MA, Marketing and Sales
HSB Hochschule Bremen – City University of Applied Sciences
Bachelor of Arts - BA, International/Global Studies
USP - Universidade de São Paulo
Bachelor's degree, Business Administration and Management, General
ABOUT JULIA DRESSLER
With 14+ years of experience in Employer Branding, Talent Acquisition, and Strategic HR Consulting, I help companies bring their employee value proposition (EVP) to life—authentically, globally, and digitally.Currently at Drees & Sommer, I drive global employer branding initiatives to position the company as an employer of choice in competitive markets. My expertise spans building global talent marketing strategies, designing data-driven candidate experiences, and aligning brand and culture for sustainable talent attraction.Previously, I have held diverse roles such as Senior Strategy Consultant, Senior TA Partner, and Branding Focal—giving me a 360° view of talent and business alignment.I’m passionate about creating brands that people want to work for—and building the bridges that connect purpose, people, and performance.Let’s connect if you’re passionate about people, brands, and the future of work.
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