Julia Sequeira

Public Relations and Communications Coordinator @SOTI

CA

Bring the SOTI story to life by supporting the team with proactive regional PR plans for the company toreinforce brand vision, values and positioning that support the growth of a fully integrated communications strategy- Support the PR strategy to drive brand awareness and share of voice- Facilitate requests from the agencies to achieve business and technology media coverage- Liaise with SOTI spokespeople to ensure they have the materials required to prepare them for interviews or garner approvals- Coordinate and integrate PR campaigns, content and results with the Social Media team to ensure sharingacross SOTI’s social channels- Assist with the writing of content (customer stories, blogs, etc.) and editing of materials- Support and help organize opportunities for corporate speakers at events and conferences- Support and help the PR and Communications team with project management for SOTI’s quarterly reports,working cross-functionally with the Corporate Marketing team as well as the PR agenciesEnsure corporate awards and product review opportunities are supported and help to prepare submissions- Support the team with logistics and administrative tasks to fulfil external opportunities such as speakingengagements, media opportunities, etc. by booking meetings, preparing briefing books with the agency and follow up- Oversee the reporting and measurement tools on weekly, monthly and quarterly basis and work with the team to assemble data and provide reporting metrics as required- Prioritize and manage incoming requests for information, surveys, fact checks, customer references, and events- Support the team as they develop case studies, sales, marketing and product opportunitiesWork with the social media and content teams to ensure content calendar is updated and new opportunities are in the pipeline- And any other duties as assigned

The Royal Conservatory of Music

Grade 8 Vocal

York University

Bachelor of Fine Arts - BFA , Jazz Music (Vocal)

The Royal Conservatory of Music

Grade 5 Piano

Humber Polytechnic

Advanced Diploma, Journalism