Judy K.
Start-Up Exec | MSP Program Creator | Global Channel Program Scale | Collaborator of Cross-Functional GTM Partner Strategy & Sales Execution | Partnering Growth | Service Delivery | Global Channel Onboarding & Enablement
- Role
- Head of Global Channel Programs at Cato Networks
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Judy K.
Strategic channel marketing and sales executive with entrepreneurial attitude and 20+ years start-up experience who can open new revenue channels and create partner loyalty. Experience building programs and GTM strategies to help execute 4 successful IP0\'s and 2 private acquisitions. Extensive track record of building global partner programs from the ground up including the infrastructure systems to recruit and onboard channel partners, develop enablement tools, demand gen strategies and manage field marketing development, incentives and partner operational systems. Manage programs, communications and collaboration with internal resources and partners worldwide to scale revenue through the channel ecosystem. Create global program sales and marketing content and websites.Power user of Salesforce Partner Communities, Impartner, Marketo, Eloqua, Showpad and Highspot and have extensive experience building sales automation modules for MDF and SPIF management. Developed the Nimble Storage Partner Mobile App as one of many communication tools to engage partners and drive through-partner marketing campaigns including ABM and SEO optimization. Developed new partner portals on Salesforce, Impartner and custom platforms. Employ strategic marketing campaigns together with consultative solution selling techniques to execute channel GTM sales strategies, processes and retention programs to accelerate customer adoption of solutions that expand market share and increase profitability within the revenue mix. Sales engagement experience with DMRs, National Partners, Global SIs, MSPs, Regional VARs and Commercial and SMB markets.Awards:CRN 5 Star Partner Program 2021CRN Women of the Channel - 20••••20, 2018, 20••••14CRN Channel Chief 2016Specialties: Partner and Field Marketing, ABM, SEO, Channel Sales, Consulting Services Management, Program Management, Service Providers, Sales Operations and Corporate Digital Marketing Management.
Experience
Head of Global Channel Programs
Oct 2025 — Present · US
Cato provides the world’s most robust single-vendor SASE platform, converging SD-WAN and a cloud-native security edge, into a global cloud service with AI-Powered Security.
Education
DePaul Driehaus College of Business
Bachelor of Science - BS, Finance and Financial Management Services, Marketing Management
DePaul Driehaus College of Business
MBA, International Business and Marketing
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