Juan Ernesto Rodriguez

Head of Cx Design @Io Life Science

Menlo Park, CA, US
EMAILS
j•••@iolifescience.com
MOBILE NUMBERS
+14•••••••01

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WORK HISTORY

Oct 2016 — Present

Head of Cx Design @Io Life Science

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San Francisco, CA, US

Collaborate with MedTech startups and healthcare leaders to discover unique human-centered solutions through a design control process that blends agile design with full ISO 13485:2016 guidelines. Focus on Class I, II and devices that are in tune with the user’s way of life, are safe, and easy to use across therapeutic areas such as drug delivery, diagnostics, and connected health.Specialize in experience design “analysis of the problem space” through the empathy of HCPs, patients, and key stakeholders. Incorporate research methods such as contextual inquiries, workflow analysis, and usability studies. As part of the design input phase, develop user experience vision, design strategy, and system architecture. Apply risk analysis tools such as uFMEA to refine and prioritize requirements. Define low fidelity mock-ups, UX wireframes, and user scenario storyboards.Collaborate with engineering and design teams throughout the detail design phase by designing formative evaluations and extracting user preference insights for concept iteration. Apply trend analysis and design narrative to shape product ideation.

EDUCATION

1985 — 1989

Boston University

Bachelor of Science - BS, Manufacturing Engineering

SKILLS

Product DevelopmentMobile TechnologyMarket AnalysisMarket ResearchConsumer ElectronicsMobile ApplicationsCompetitive AnalysisStart-UpsBusiness DevelopmentProduct MarketingProduct InnovationDigital ImagingSoftware DevelopmentData AnalysisProduct DesignProduct LaunchChannel StrategyMobile DevicesNetworkingConsumer ProductsProduct Lifecycle ManagementSaasCross-Functional Team LeadershipCustomer InsightUser ExperienceMarketing StrategyStrategyNew Product IdeasStrategic PartnershipsStrategic PlanningAndroid DevelopmentUser Interface DesignNew Business Development

ABOUT JUAN ERNESTO RODRIGUEZ

Creative design leader with a track record of delivering award-winning innovative products. Focused on evaluating the market opportunity and discovering user unmet needs. Bringing simplicity and user-friendliness to complex product designs through a human-centric design framework. Manage product life cycle through an analytical approach of market insights, user needs, and enabling technology trends. Collaborate with medtech startups and global healthcare leaders to co-create novel and unique medical products experiences. Passionate about telling the product story to help make a difference in user outcomes and drive solution adoption through high-profile relationships. Possess a unique blend of product development, UX, customer experience design, business analysis, and technical breath.

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