John Vj Ricco Troemel
Executive Technologist | Founder & Visionary – My Brand Life Ecosystem | SaaS Innovation | Digital Transformation | Entertainment Tech
- Role
- Founder & CEO at Mybrandlife
- Location
- Stevens Point, WI, US
- LinkedIn followers
- 500 followers
About John Vj Ricco Troemel
I’m an executive technologist and founder who loves building systems that actually work—for people, for brands, and for the bottom line. Over 30+ years I’ve led IT and product teams, shipped SaaS, modernized infrastructure, and turned creative ideas into scalable businesses.Today, I run My Brand Life LLC (2023–present), an ecosystem that blends SaaS automation, social content at scale, and entertainment tech. Our apps—BrandPulse Social, BrandDesk, Your World Life, and MyDJLife—help creators, venues, and small businesses grow with clean UX, smart data, and plug-and-play workflows.My background spans cloud (AWS/Azure), full-stack (Next.js, Supabase, Stripe), DevOps & security, and automation—paired with brand, marketing, and live event experience. Wins I’m proud of: 80%+ cost reductions through cloud optimization, 250% engagement lifts via content automation, and leading a 23-person IT org through transformation.I’m comfortable owning roadmaps, building teams, and getting hands-on with code. I like clean architecture, tight feedback loops, and shipping v1 that’s genuinely useful.When I’m not in product mode, I’m on stage as VJ Ricco—bringing the same systems mindset to live visuals, music, and crowd energy. Creativity + engineering is my sweet spot.What I’m looking for: senior leadership roles where tech, brand, and operations meet—Head/VP of Technology, Director of Product/Platform, CTO for a growth-stage team, or a principal role standing up new SaaS lines. Open to advising and special projects.Specialties: SaaS platforms, Next.js + Supabase, cloud architecture, automation, AI/ML integration, event/venue tech, social content systems, brand architecture, data dashboards, and security-minded scaling.Let’s build something people actually use. j•••@troemel.com | Stevens Point, WI
Experience
Founder & CEO
Jan 2023 — Present · Stevens Point, WI, US
Founder & CEO of a multi-app ecosystem (BrandPulse Social, BrandDesk, Your World Life, MyDJLife) delivering SaaS automation for creators, venues, and businesses. Built Next.js/Supabase/Stripe stack; GoDaddy + Cloudflare deploys. Designed subs + data pipelines, shipped cross-vertical products (SaaS, e-com, nightlife).+250% engagement via content automation + analytics. Led remote teams; security-minded DevOps; faster releases and lower costs.
Education
PADI
Certifications, Scuba Diving
2008 — 2010
PADI
Certified, Emergency First Responder
2009 — 2009
White Lake Area Community Education
Diploma, Mathematics
1986 — 1989
Northcentral Technical College
Associate CIS Programming and Analysis, Computer Programming/Programmer, General
1998 — 2000
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