Julien Schweickardt
Chief Digital Officer (CDO) @Les 2 Marmottes
Signup · Get unlimited contacts
WORK HISTORY
Chief Digital Officer (CDO) @Les 2 Marmottes
Bons-en-Chablais, FR
B2C CPG e-commerce developmentDigital Business Unit setup & e-commerce business development General Management : Global KPI management / Digital Business Unit and budget build-up, steering Committee member, shareholders\' reporting and business reviews Acquisition/trafic strategy definition and capping/ROI follow-up follow-up (SEA, SEO, SMO, Display, affiliates) Digital Product / New digital platform management : digital sales & conversions management CRM / Marketing automation : customer experience development (OAV, repeat revenue, LTV.)
EDUCATION
INSA Lyon - Institut National des Sciences Appliquées de Lyon
Engineer’s Degree, Engineering
ESSEC Business School
MBA, Economics
SKILLS
ABOUT JULIEN SCHWEICKARDT
15 years of experience in digital e-commerce development and digital marketing in B2C businesses : Strong digital marketing/e-commerce experience : Chief Digital Officer positions and development/marketing management of a webmarketing agency Acquisition/trafic, conversion and CRM operational experiences Successful entrepreneurship / leadership experiences with proven new-business track record Expert in digital impact on business transformation Strong ability to lead multi-expertise teams (5 to 15) Solid methodological & analytical skills, ROI mindset Agile product development methodology Education: INSA Lyon Engineer and ESSEC MBA
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.