Jared Schroder

About Jared Schroder

In the ever-changing and competitive world of Digital Marketing one constant remains true, data is the fundamental building block of performance. Knowing this truth and your data, poor performing Search Engine Marketing is a choice and not a cost of doing business.Many marketing executives unknowingly make the wrong choice, turning to a revolving door of agencies with the expectation of tapping into great knowledge and specialists. Instead, these SEM agencies manage their accounts with a stream of novice digital generalists who lack true seasoned expertise, data driven decision makers, and the expert ability to meaningfully optimize performance. Agency teams spend their time appeasing for the status quo, wasting dollars on ill-advised “tests,” and bide their time until clients leave and a new client walks through the door.At SEMoptimize, we refuse to abide by this time tested cycle of inadequacy. We know how much opportunity is squandered in paid search and, more importantly, know how to truly optimize SEM campaigns to their full potential. SEMoptimize is a data driven digital marketing service that specializes in understanding your company and your data to create optimal SEM programs built in the image of this data.SEMoptimize uses unrivaled search query optimization practices to ensure that your company maximizes the impact of every search impression. Delivering the right user search, to the right keyword/match type, with the right precision bidding strategy, ad message and landing page ensures the optimal path to conversion. We do this by eliminating waste, decreasing dependence on inefficient and cannibalizing head terms, amplifying the valuable long tail, fine-tuning customization and removing “guesswork” through data fueled algorithmic ROI optimization.SEMoptimize creates the ultimate paid search platform built in the image of your data resulting in significantly more conversions at a more efficient cost-per-conversion. Let us show you how.

Experience

1. CEO Founder

   Semoptimize

   Sep 2015 — Present · Denver, CO, US

   SEMoptimize is:+ Data Intelligence Driven Digital Marketing + Precision Client-Specific Bid Optimization Algorithms + Search Query Optimization Campaign Architects + Hyper Segmented and Search Experience-Centric SEM + Performance Targeted Paid Search + ROI Focused & Intuitive Analytical ReportingAbove all, SEMoptimize is a digital marketing service focused on delivering actual, tangible and tracked ROI performance for our partners. Our unrivaled search engine marketing optimization practices deliver the ideal conversion path for every search impression you serve maximizing the opportunity for conversion. Our unique approach amplifies the effect of the valuable long-tail while also decreasing dependence on inefficient head terms. We take the guesswork out of digital marketing and let the data speak for itself wiping out \"broad stroke practices\" and creating the highest quality optimal paid search structure for ongoing performance optimization.At SEMoptimize, your bottom-line is our bottom-line. Let us show you how we can drive you significantly more conversion volume at a more efficient cost-per-conversion. Much more for much less.

Education

• University of Northern Colorado

  BS, Marketing

  2001 — 2005

Skills

• Msn Adcenter
• Mobile Marketing
• Online Marketing
• Content Strategy
• Keyword Research
• Landing Page Optimization
• Tableau
• Fantasy Football
• Social Media Measurement
• Conversion Optimization
• Google Adwords
• Email Marketing
• SEO
• Analytics
• Google Analytics
• Media Planning
• Yahoo Search Marketing
• Attribution Modeling
• Strategy
• Social Media Marketing
• Microsoft Excel
• Statistical Analysis
• Online Advertising
• Business Intelligence
• Ppc
• Web Marketing
• Content Marketing
• Display Advertising
• Advertising Sales
• Digital Marketing
• Search Advertising
• Local Search
• Data Mining
• Digital Media
• Data Analysis
• Sem
• Algorithm Design
• Organic Search
• Web Analytics
• Ppc Bid Management