Jasmine Russell-Yeh
Global Marketing @ Meta
- Role
- Marketing Manager, Small Business at Meta
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Jasmine Russell-Yeh
I work in marketing at Meta, where I lead global integrated campaigns and learning initiatives focused on helping small businesses and advertisers understand and adopt new products and AI tools.My work sits at the intersection of strategy, creative, and education — owning end-to-end narratives for large-scale brand moments, building scalable frameworks that align marketing and sales experiences, and developing learning resources that translate complex technology into clear, practical guidance.Prior to Meta, I led marketing and communications at a K–12 education technology startup, where I helped bring literacy and math products to market and scale adoption across hundreds of thousands of families, educators, and school districts. I’ve also built and produced learning programs for young adults focused on personal and professional development.I’m especially interested in work at the intersection of education, AI literacy, and global brand storytelling, and enjoy partnering cross-functionally to build programs that scale across regions and audiences.Outside of work, I love traveling and spending time on creative projects like photography, drawing, and writing, and I’m always looking for new stories, places, and perspectives.
Experience
Marketing Manager, Small Business
May 2024 — Present · New York, NY, US
Lead global integrated campaigns and learning initiatives across multiple regions, owning strategy and execution for large-scale brand moments• Develop scalable campaign frameworks and learning resources that align marketing and sales experiences and support product adoption• Partner cross-functionally to drive consistent messaging and programs across markets and teams
Education
University of Michigan
Bachelor of Arts (B.A.)
Skills
- Microsoft Office
- Html
- Microsoft Word
- Marketing Communications
- Graphic Design
- Social Networking
- Copy Editing
- Marketing
- Communication
- Photoshop
- Public Speaking
- Advertising
- Copywriting
- Journalism
- Customer Service
- Writing
- Social Media Marketing
- Powerpoint
- Microsoft Excel
- Social Media
- Online Marketing
- Blogging
- Teamwork
- Research
- Creative Writing
- Public Relations
- Editing
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