Johnny R.

About Johnny R.

Hi, I’m Johnny. I write copy, take photos, and make websites, graphics, and mildly…

Experience

1. Marketing & Communications Manager

   Amyloidosis Research Consortium (ARC)

   Aug 2022 — Present · Newton, MA, US

   Play a key role in enhancing ARC’s brand and visibility by leveraging ARC’s communications to represent its position as leading authoritative voice on amyloidosis and rare disease generally• Provide input into the overarching communication and marketing strategy• Develop and execute strategies to increase traffic to the ARC Website through Google Ads and SEO• Develop content/media for each unique stakeholder communication stream, and manage end to end planning and delivery• Work closely with the Director of Development to integrate fundraising messaging and tools across all distribution channels• Create communications and marketing collateral that support development campaigns across all platforms, including the Annual Report• Build and execute a comprehensive social media plan and calendar that includes transition from external content creation and management to internal • Produce, maintain, and update content on ARC’s website, social media platforms, blog, and newsletter• Oversee the development of marketing materials, including case studies, leaflets, and impact reports • Provide regular reports and recommendations to Director of Development and CEO based on key metrics• Maintain and curate targeted distribution lists and other data

Education

• Syracuse University

  Bachelor of Science (BS), Magazine Journalism

  2012 — 2016