Jason Lester
Creative Leader & Visual Designer | Crafting Experiences and Solving Problems
- Role
- Creative Director at Gtg.Online
- Location
- Woodbridge, VA, US
- LinkedIn followers
- 500 followers
About Jason Lester
My name is Jason Lester. I am a creative director and visual designer with over two decades of experience in studio, corporate and freelance environments.As a designer and creative leader I bring a proven knowledge of design strategy, concept development, project management and communication to the table. As a leader I strive to inspire my team and challenge them to grow.I started as a web designer when I was enlisted in the Marine Corps. Since then I have worked full-time and as a freelancer doing website design, graphics design for the web and for print, worked as a printer for a little while, designed distance learning modules, e-commerce platforms, user interfaces, advertisements, branding packages and style guides, and a lot more.
Experience
Creative Director
Sep 2024 — Present
Crafted integrated creative strategies for new product launches.Created the visual brand to match the company’s young and professional white hat cybersecurity focused tone of voice. This includes style guide, marketing collateral, report-based products, website, social media and user interface design.Established new creative standards for social media and video posts leading to an increase of 65% in views and a 100% increase in interaction.
Education
Art Institute of Pittsburgh
AS, Web and Interactive Media Design
2008 — 2010
Skills
- Project Management
- Web Design
- Digital Illustration
- Graphics
- Illustration
- Adobe Creative Suite
- Css
- Layout
- Corporate Branding
- Mobile Design
- Html
- Art Direction
- User Interface Design
- Dreamweaver
- Illustrator
- User Interface
- Marketing
- Advertising
- Creative Direction
- Visual Communication
- Research
- User Experience
- Interaction Design
- Concept Development
- Cms
- Flyers
- Management of Creative Teams
- Corporate Identity
- Typography
- Flash
- Online Marketing
- Graphic Design
- Art
- Branding & Identity
- Html5
- Concept Design
- Drawing
- Brand Development
- Business Cards
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