Joshua Burke

About Joshua Burke

I am a highly strategic product marketing professional in the life sciences industry working on consumer and HCP campaigns that deliver impactful tactics into the marketplace. I push for constant innovation in our materials in order to execute campaigns that improve communication between HCPs and patients, as well as increase patient confidence and adherence, all while achieving the brand’s strategic imperatives.After beginning my career in PR and education, I took a leap to work in the pharmaceutical space. As the first person in the office every morning and the most frequent speaker at client meetings, I quickly established myself as a key contributor on many of our most successful initiatives. Today, I lead a team of 20 incredibly smart professionals and inspire them to deliver award-winning, high-impact solutions that meet our clients’ greatest expectations.Career Highlights: PROBLEM-SOLVING: When presented with a novel problem, I turn myself into the expert who can make it right. For example, I mobilized a diverse team of creative and technical professionals to create a customized portal for managing a client’s speaker programs. The unique offering not only satisfied their needs, it also became a valuable tool for client pitch meetings. PRODUCT STRATEGY: I draw on experience managing and aligning multiple tactics—in various stages of development—to contribute insights to improve our client offerings. I am heavily involved in brand planning, especially when presenting exciting tactics and proposing new opportunities to grow the business. FOCUS ON INNOVATION: I partner with different departments and challenge the “status quo” to improve internal operations and business strategy. Recently, I created efficient processes that grew account profitability and team effectiveness above agency expectations. I also engage in conversations on how we can pull through innovative ideas into our campaigns and optimize end-user experience.

Experience

1. Associate Director, Hcp Marketing

   argenx

   Feb 2024 — Present

Education

• Kutztown University of Pennsylvania

  Bachelor of Science in Business Administration – BSBA, Management, Minor in Professional Writing

  2004 — 2008

• St. John's University, The Peter J. Tobin College of Business

  Master of Business Administration - MBA, Marketing Management

  2009 — 2011

Skills

• Client Relations
• Account Management
• Project Management
• Social Media Marketing
• Powerpoint
• Microsoft Excel
• Marketing Communications
• Social Media
• Onsite Coordination
• Project Coordination
• Press Releases
• Spss
• Marketing
• Client Services
• Advertising
• Public Relations