Joy Weinberg

Senior Product Researcher at LeoVegas Group | Designing User-Centered Solutions

Role
Senior Product Researcher at LeoVegas Group
Location
Denver, CO, US
LinkedIn followers
500 followers
Research & DevelopmentView LinkedIn profile

About Joy Weinberg

As a Senior Product Researcher at LeoVegas Group, I bring extensive expertise in qualitative and quantitative research methods, research leadership, user-centered design, and cross-functional collaboration to craft data-driven product strategies. Over the past 5 years, I have executed comprehensive research initiatives, leveraging methods such as user interviews, usability testing, user journey mapping, competitive analysis, surveys, diary studies and workshops to uncover actionable insights that drive impactful design and business decisions. My work empowers teams to prioritize user needs, streamline processes, and deliver continuous product improvement. Previously, I established and scaled the User Research department at Tipico Sportsbook and Casino, where I led in-depth studies and fostered a collaborative culture of evidence-based design. My ability to manage end-to-end research and product processes, coupled with a commitment to advancing user-centric strategies, underscores my dedication to driving meaningful outcomes. Passionate about blending qualitative and quantitative insights, I thrive on solving complex challenges and enabling organizations to stay ahead in competitive markets.

Experience

  1. Senior Product Researcher

    LeoVegas Group

    Oct 2022 — Present · Denver, CO, US

    As a Senior UX Researcher, I specialize in driving user-centered product development through strategic research, process leadership, and cross-functional collaboration. I leverage diverse research methods—including surveys, usability testing (moderated and unmoderated), focus groups, interviews, and workshops—to uncover actionable insights that inform product strategy and business decisions. Taking ownership of projects from start to finish, I manage research requests, recruit participants, conduct sessions, analyze findings, and deliver impactful recommendations that shape the product roadmap and foster continuous improvement.In addition to research execution, I play a key role in operational strategy by streamlining UX processes, automating survey workflows, integrating tools like Maze and HotJar, and creating reusable templates for onboarding and project management. Collaboration is central to my approach—I partner with product, design, data, and customer service teams to align on shared goals through workshops and strategic discussions. With a growth mindset and a commitment to professional development, I continuously expand my skills and contribute to building user-driven solutions that drive both team and business success.

Education

  • University of Colorado Boulder

    Bachelor's degree, Journalism

    2018 — 2020

  • University of Colorado Boulder

    Bachelor of Science - BS, Information Science/Studies

    2017 — 2020

  • University of Colorado Boulder

    Bachelor's degree, Technology, Arts, and Media

    2017 — 2020

  • University of Colorado Boulder

    Information Science, User Experience Design

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Joy Weinberg — Senior Product Researcher at LeoVegas Group in Denver, CO, US | Unifers