Joyce Yip
Category Insights and Analytics
- Role
- Associate Manager, Category Insights and Analytics at Kenvue
- Location
- Montclair, NJ, US
- LinkedIn followers
- 500 followers
Advertising & MarketingView LinkedIn profile
About Joyce Yip
I am a CPG thought partner in category, consumer, shopper, and digital media data. My…
Experience
Associate Manager, Category Insights and Analytics
Mar 2024 — Present · Summit, NJ, US
Education
Boston College Carroll School of Management
MBA, Product and Brand Management
2008 — 2011
Harvard University
Bachelor of Arts (B.A.), Economics
2002 — 2007
Boston Latin School
College Preparatory
1996 — 2002
Skills
- Analytics
- Data Analysis
- Survey Design
- Marketing
- Customer Insight
- Focus Groups
- Spss
- Strategy
- Higher Education Research
- Analytical Skills
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Qualitative Research
- Leadership
- Management
- Consumer Products
- Panel Data Analysis
- Marketing Research
- Market Research
- Analysis
- Statistical Software
- Competitive Analysis
- Interviewing Skills
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