Joyce Hwang

WORK HISTORY

EDUCATION

SKILLS

ABOUT JOYCE HWANG

Joyce Hwang is the Head of Marketing at Dropbox, a leading cloud-based solution whose mission is to design a more enlightened way of working. She has over 15 years of experience in marketing, strategy, operations, and analytics, with a focus on driving revenue growth in tech SaaS.She leads all global, integrated Marketing teams, including performance marketing, field marketing, partner marketing, lifecycle marketing, web, integrated campaigns, content marketing, customer marketing, marketing operations, and marketing data science. She is focused on strengthening the intersection across Customer, Product, and Go-To-Market, as well as setting, implementing, and scaling a unified Marketing plan across segments and routes to market to grow demand, delight customers, and strengthen the global brand. She has a passion for balancing the art and science of Marketing, particularly around: developing comprehensive strategies to effectively reach target audiences across all channels, crafting narratives and activating impactful campaigns to engage customers, and leveraging data and analytics to optimize Marketing performance and budget. Prior to joining Dropbox, she held various leadership roles at RingCentral, Adobe, and Box, and started her career with Deloitte Consulting in the Strategy and Operations practice. She holds an MBA from the Wharton Business School and an HBA from the Ivey Business School.