Joy Kohnken

About Joy Kohnken

Marketing and Events professional with ability to build and execute event and field marketing strategies that connect customer, partner, and prospect ecosystems. Building high performance teams who thrive in a positive accountability culture through collaborative approaches to deliver meaningful and measurable engagements. I am seeking a company with a mission driven culture and a growth-minded focus. As a curator of customer centric experiences using marketing and events that build trust while inspiring humans to engage, be inspired, feel connected to others all while they solve their challenges showcases much of my passions. Business is personal. According to Harvard, emotions drive 95% of our decision making.* Ask me how Return on Emotion can become the leading indicator to measuring your ROI.*Harvard article: https://hbswk.hbs.edu/item/the-subconscious-mind-of-the-consumer-and-how-to-reach-it The variety of areas of expertise I bring to the table: • Virtual, Hybrid, and In-Person Event Management • Corporate Marketing and Communications • Sports Marketing • Strategic Planning • Branding and Positioning • Sponsorship & Partner Development • Partner Marketing • Demand Generation • Event Marketing • Crisis Management • Community Relations

Experience

1. Director, Global Event Marketing

   Assent

   Oct 2022 — Present

   Assent is the supply chain sustainability management solution for the world’s most responsible, sustainability-focused complex manufacturers. The #1 business risk for complex manufacturers is hidden. Most supply chains were never built with sustainability in mind, and most manufacturers do not have deep visibility into their supply chain risks while outsourcing the majority of their production. Shaped by regulatory experts, customers and suppliers, Assent is the foundation manufacturers need…

Education

• Iona University

  Bachelor of Arts