Josie Randall
Senior Campaign Manager @Publicis Media
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WORK HISTORY
Senior Campaign Manager @Publicis Media
Atlanta, GA, US
Supported the successful execution of 60+ region campaigns, ensuring consistent coverage and alignment across three campaign managers.Developed actionable insights and optimization recommendations across millions in media spend, leveraging Amazon and The Trade Desk (TTD) reporting alongside Power BI, Flashtalking, and internal tools to inform strategic decisions.Managed cross-functional communication across Publicis and client teams, driving alignment, timely deliverables, and seamless campaign execution.Created a centralized process guide to streamline 15 workflows, accelerate onboarding, and support 50+ team members daily.
EDUCATION
Miami University
Bachelor's degree, Marketing
Miami University
Minor, Sports Management and Leadership
ABOUT JOSIE RANDALL
I’m a Senior Campaign Manager at PMX (Publicis Groupe) with experience leading global programmatic activations across 30+ markets. I specialize in scaling efficient campaign operations, optimizing performance across Amazon and other DSPs, and improving workflows—most notably reducing key turnaround times from 30 minutes to 5 minutes through new productivity protocols.Previously, I managed and optimized campaigns across 20+ regions, delivered actionable insights using Power BI, Flashtalking, and internal reporting tools, and supported the execution of 60+ cross-country campaigns. I also lead onboarding and process training for new hires, fostering collaboration and inclusive team culture.I hold a B.A. in Marketing with a minor in Sports Management & Leadership from Miami University. My background includes experience with NCAA Compliance at Miami University Athletics, marketing and communications for the university, and ad tech experience with Starcom (Publicis) on the Best Buy AAI team.
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