Josh Sobczak

About Josh Sobczak

As a Field and Channel Marketing Manager at Silverfort, I specialize in demand…

Experience

1. Field and Channel Marketing Manager

   Silverfort

   Jun 2025 — Present

   As a Field & Channel Marketing Manager at Silverfort, I drive demand generation and business growth across the Central North America + LATAM regions by leading integrated field and partner marketing strategies that fuel sales pipeline and accelerate opportunity creation. I execute high-impact regional programs, manage end-to-end event logistics, and collaborate cross-functionally to align marketing efforts with strategic revenue goals.Key Responsibilities:• Spearhead field and channel marketing programs that generate qualified leads and convert them into high-quality sales opportunities, directly contributing to pipeline development.• Develop and manage regional marketing plans in tight coordination with sales leadership and marketing stakeholders ensuring strategic alignment and impactful outcomes.• Plan and execute virtual and in-person events ranging from large-scale trade shows to intimate executive roundtables, with full ownership of pre, during, and post-event strategy, logistics, and reporting.• Monitor and report on KPIs including pipeline contribution, cost per meeting/lead, and conversion rates. Leverage insights to inform ROI-driven decisions and enhance future performance.• Drive joint campaigns and co-branded initiatives in partnership with channel sales and reseller partners to increase partner-sourced pipeline and revenue impact.• Work closely with Digital Marketing, Product Marketing, ABM, and Technical Alliances teams to adapt and execute global campaigns regionally and ensure program success.• Use campaign performance data to guide budget allocation and maximize impact across field and partner initiatives.• Serve as a central point of coordination between regional sales, global marketing, and channel leadership ensuring visibility, buy-in, and unified go-to-market execution.

Education

• University of Wisconsin-Milwaukee

  Bachelor of Arts - BA, Public Relations, Advertising, and Applied Communication

  2019

Skills

• Facebook
• Social Media Marketing
• Microsoft Excel
• Powerpoint
• Microsoft Word
• Public Speaking
• Social Media
• Teamwork
• Time Management
• Microsoft Office
• Sales
• Customer Service
• Leadership