Joshua Lucas

Role
Head of Product Development at Keen Decision Systems
Location
Raleigh, NC, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Joshua Lucas

As an experienced product leader, I excel in navigating complexities in both enterprise…

Experience

  1. Head of Product Development

    Keen Decision Systems

    Mar 2022 — Present

    In my role as the Head of Product, I orchestrated and motivated a dynamic team of 14 engineers, product managers, and UX/UI designers, which led to the successful ideation, development, and launch of our company\'s flagship product - the Keen Platform. The Keen Platform currently guides billions in marketing spend.\\\\n\\\\nActively collaborating with diverse cross-functional teams including Engineering, Design, and Marketing, Sales, Customer Experience as we continuously devise and implement innovative, user-centered solutions. These solutions cater to our customers\' evolving needs and have a substantial impact on our company revenue and profitability.\\\\n\\\\nKey accomplishments and responsibilities include:\\\\n• Architecting and executing product strategy, with a focus on feature prioritization, roadmap creation, and user journey optimization.\\\\n• Championing customer-centric product development through user research, A/B testing, usability studies, and feedback analysis to validate product concepts and iterate improvements.\\\\n• Providing leadership and mentorship to a team of product managers, fostering a culture of innovation and high performance that fast-tracks product development cycles.\\\\n• Bridging the gap between Product and Engineering teams, facilitating seamless collaboration to overcome technical challenges and expedite product innovation.\\\\n• Spearheading internal and external communication of product features and benefits. This includes collaborating with Sales and Marketing teams to craft persuasive messaging and competitive positioning, consequently enhancing product visibility and adoption in target markets.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n

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Joshua Lucas — Head of Product Development at Keen Decision Systems in Raleigh, NC, US | Unifers