Joshua Crossman

About Joshua Crossman

Joshua Crossman is the CEO and founder of Magnify, a new platform for post-sales orchestration and automation backed by Madrona Ventures and Decibel. Magnify simplifies and automates the customer journey for enterprise software companies. With a values driven culture and compelling leadership team, Magnify has been named a \"Startup to Watch\" in 2022. Joshua is a national speaker on business building, customer success, and social impact.Prior to Magnify, he was the SVP of Customers and Operations at Chef, the global leader in continuous automation for IT and apps, where he led the services, customer success, and customer engineerings teams supporting over a thousand enterprises around the world. He also led business operations, including sales and customer operations. Chef was acquired by Progress Software in Q4 of 2020.Previously, he was the VP of Strategy & Client Services at BrightEdge, where he was responsible for existing customer sales for key segments and the Client Services function, including customer success, professional services, and support. During his time there, CS at BrightEdge was publicly recognized as one of the most innovative customer success team across all SaaS companies. Joshua was also responsible for corporate strategy, including Series D fundraising of $42.8M, international expansion, acquisitions, and operational improvements. Joshua held two roles at QuinStreet, one of the largest publicly held performance marketing companies. He was the GM of the B2B Category, including sales, media, marketing, and technology, with double-digit revenue growth organically and through acquisitions. He was also responsible for the Organic Media business, growing the traffic and revenue of a portfolio of hundreds web media properties and tens of millions of monthly unique visitors.He previously spent 8 years at McKinsey & Company in Asia and the US, where he was a leader in their High Tech Sales & Marketing Practice, focusing on product marketing and sales strategy. Joshua is a board member of FRDM Software, an enterprise SaaS platform that eradicating human trafficking in global supply chains, as well as active in various non-profits. He lives with his wife Anne and four children in Bend, Oregon, where he is avid whitewater kayaker, snowboarder, and mountain biker.

Experience

1. CEO & Founder

   Magnify

   Oct 2021 — Present · Bend, OR, US

   CEO and Founder of Magnify Technologies, the post-sales automation and orchestration platform. Our mission is to power the customer experience for software. Magnify uses machine learning to automate and optimize the many different touch points that customers experience when they onboard and use enterprise software. It simplifies and reduces work for Customer Success and Product teams, integrating with their existing systems with a no-code interface. We are backed by Madrona Venture Group and Decibel Software and are building a world-class team. Join the movement to change the customer experience at

Education

• Duke University

  AB, Biology, Political Science

Skills

• Management
• Team Building
• Channel Strategy
• Market Research
• Whitewater Kayaking
• Online Marketing
• Business-to-Business (B2b)
• Analytics
• Business Strategy
• Blogging
• Lead Generation
• Marketing
• Ppc
• Public Speaking
• B2b
• Product Marketing
• Social Networking
• Digital Strategy
• Wilderness First Aid
• SEO
• Entrepreneurship
• Operational Transformation
• Swift Water Rescue
• Search Engine Optimization (SEO)
• Sales
• Email Marketing
• Digital Media
• Mobile Marketing
• Social Media
• User Experience
• Content Strategy
• New Media
• Advertising
• Social Media Marketing